Created to bridge the gap with traditional craft and modern consumers, SADAK is an apparel brand that aims to enrich modern youth fashion by integrating old crafts. Versatility and thoughtfulness are at the forefront of our design process. Our concept is simple: rather than being trend-driven, we make long-lasting, ecological products that are inspired by traditional crafts in India. We’re committed to building a great brand, and to offering products that make our consumers happy with their purchases.

SADAK

<p>Blend comfort and sheer block printed luxury together with our black Ajrak spaghetti long kurti and seize the day. Ajrakh is a unique combination of hand block printing and resist dyeing created in harmony with the nature. Every piece is made with perfection and fine tailoring so it will take almost 15 days to get it ready.</p>