Our team at Apaapi has been putting their heart into spreading love through sarees and apparel. Born out of passion for outfits which were designed using enchanting colours and unique motifs of North-East, but not usually available in the market, Apaapi aims to bring the products handcrafted by the magical weavers with warmth of their love from India's North East. In all this Apaapi is continuously trying to redefine handloom by merging the contemporary aesthetics that matches the taste of young India.

Every product of Apaapi has its special journey as it goes through weeks of work and craftmanship before it gets ready to be launched. The process of weaving is a celebration of centuries old tradition and the authenticity of crafts in India and every Apaapi diva, who embraces Apaapi carries the love, beauty and magic that continues to shine throughout. 

Apaapi

<p>The fabric is dyed using tye and dye technique with colour extracted from Indigo. A labour intensive skill, the art of handweaving takes 20-25 days for a saree to be handwoven. Supporting handloom fabric supports our ancient heritage of rich weaving and encourages the weavers to continue practicing this precious art-form.</p>